Best Buy - “Lifelines”

Best Buy’s “More of This” campaign is about how Best Buy can show up authentically for marginalized communities during key cultural moments and beyond. For Pride Month, we created an animated film showing how everyday tech can support the queer community when they’re at their most vulnerable.

CW: Maggie Williams | AD: Miranda Woehrle | CD: Tasha Frey | ECD: EJ McNulty | Animation: Future Power Station @ Friends Electric